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Frame Ritual
An editorial photo archive built for sequencing, caption control, and long-term publishing.
Art Direction
Content Systems
Client
Frame Ritual
Culture
Year
2025
Service
Content Systems
Frame Ritual in context
Frame Ritual focused on turning a loose body of cultural imagery into a system that could be browsed, edited, and published repeatedly.
The project is structured as a complete case study with category references, service tags, gallery imagery, measurable outcomes, and long-form sections built for the existing CMS template.
The challenge
The archive needed to avoid feeling like a simple gallery. Each entry required a clear story, supporting context, and enough pacing to make image order matter.
The solution
We shaped the project around sequence logic, restrained captions, and CMS fields that separate overview, challenge, solution, and results.
The results
The final entry adds depth to the Photography category while preserving the site’s stark, image-first language.
6
Archive Chapters
88
Indexed Images
21
Caption Rules
